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Producing Consumers Essay

Producing          Consumers Essay

Write an essay on an aspect covered in the video. Some questions you might address:

  • What kind of people do ads try to "produce"? How do advertisers try to produce men and women differently?
  • What is the relationship between consumption and some of the problems we've looked at in the rest of the world? Sweatshop workers, the Huaorani, the Ladakhis, the Inuit, etc.?
  • How are you personally affected by ads?
  • What do ads teach us about the meaning of life? What is the story of happiness and fulfillment that ads tell?
  • What can be done to "make a difference" in transforming consumer culture?
  • Is the culture of consumption environmentally sustainable? Can we continue "producing" consumers here and in other countries? And, if not, what social changes need to occur?

    Basic Essay checklist (attach this sheet to your essay when you turn it in)

    _____ Clever, inviting title

    _____ Engaging, imaginative introduction

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